Businesses are spending more than ever on SaaS to get the desired results. According to Insivia, on average companies spend $2623 per employee per year on SaaS. Moreover, on average, young companies (1-2 years old) start out with 29 SaaS apps. By the time they’re 3-6 years old, that number spikes to 103 apps.
Imagine the pain that comes along in managing 100+ apps. Problems like under-utilized & unused licenses, duplicate apps, and missed renewal dates are just the tip of the iceberg.
When you invested in SaaS, you wanted to solve something—it could be anything from increasing productivity to clear visibility into business numbers or processes. But the real challenge is that you don’t get to know if you’re actually getting the ROI for these investments or not.
The Problem?
As a CFO or CIO, imagine investing a hefty sum in the Atlassian Suite for a specific business goal. Now the million-dollar question remains: Is it delivering the expected results?
Here's the twist: you also need insights into these pivotal areas:
- Employee satisfaction: Are your teams content with the tool or do they require training?
- User segmentation: Identifying power users versus users who don’t actually need it.
- Feature utilization: Ensuring you're maximizing the value of every feature you've invested in.
Tools available in the market are sitting at two opposite ends of the SaaS ROI spectrum. On one side, there is a SaaS Management Platform that helps you manage your SaaS subscriptions and cut down costs. On the other end, there is a Digital Adoption platform that helps you adopt the SaaS you’ve already invested in.
Now ponder over it: Does just cutting down costs on SaaS procured or adopting them imply the best ROI?
Well, we spoke to around 114 CFOs and IT leaders from Mid-market to Enterprise and came out with this conclusion: ROI is not only about cutting down costs or adopting a tool. It's about a harmonious blend of both coupled with data-driven decision-making.
That’s why AlphaSaaS came into existence.
Introducing AlphaSaaS: The 5-Pillar Approach to Exceptional ROI
Built with the insights of real leaders, AlphaSaaS goes beyond just managing or adopting SaaS. Our 5-pillar strategy ensures you achieve the best possible ROI on your SaaS investments:
- App Discovery: Unearth every tool in your digital toolbox, monitor their usage patterns, and more!
- Usage Analytics: Gain user-level insights with our HEART score system (inspired by Google's HEART framework).
- User Feedback: In-app surveys make it easy to understand employee preferences, challenges, and areas for improvement.
- Software Adoption: Boost adoption by highlighting key features and valuable information within the app itself.
- License Optimization: Identify and remove redundant, underutilized, and unused licenses to keep your costs in check.
To put it all together:
It's About People, Not Just Software:
Think beyond software—empower your teams to thrive. Make data-driven decisions and maximize every tech investment.
It’s high time we start discussing the topic of “SaaS ROI Optimization” within our organization. Businesses of every scale must strive to optimize software usage, minimize waste, and achieve outstanding ROI from their technological investments.
CTA: Ready to ditch the SaaS frustration and unlock the best possible SaaS ROI? Let's chat!

Mohd Azam
Mohd Azam, founder of AlphaSaaS.io, is a seasoned SaaS expert with over a decade of experience in the startup world. Having evaluated, leveraged, and relied on SaaS for growth, he understands the complexities of SaaS management and the challenges it brings. With a focus on maximizing ROI, Azam empowers businesses through AlphaSaaS to make data-driven decisions, streamline software usage, and unlock the full potential of their SaaS investments.